BeconfiDent launches a new advanced range of safe and comfortable peroxide free teeth whitening products

A new and advanced range of beconfiDent teeth whitening products are to be launched on the 30th October 2012 by beconfiDent across Europe. Not only are the products peroxide free, with the advanced gel formula, they are an effective, fast acting whitening process with a single treatment time of only 15 minutes. The new treatments are none abrasive, providing a comfortable, zero sensitivity whitening experience. The new beconfiDent range complies with the new EU Directive 76/768/EEC which will come into effect 1st November 2012.

All beconfiDent products, including the new peroxide free range are available in nine European countries. All locations and contact details can be found on our World Map. Retailers and pharmacies are welcome to contact us.


EU Directive Regarding Teeth Whitening Products starts 1 November across Europe – NEW!

The European Commission has set  a new Directive on teeth whitening products! The European Commission has voted for decision that tooth whitening products are classified as cosmetic products under Annex III, Part I of the Cosmetics Directive, 76/768/EEC and there fore there is a new regulation making sure that all tooth whitening products are safe for the user. Beconfident group has been working on the new teeth whitening products since 2011 and will launch them end of October to comply in full with the regulation. Upon advice from the European Scientific Committee on Consumer Safety, the following guidelines have been adopted by the Commission and are to be implemented into a new Directive to be transposed into national legislation by each of the EU member states within 12 months. Only teeth whitening products with less than 0.1% hydrogen peroxide may be sold on the open market in the European Union. Products containing between 0.1%-6% hydrogen peroxide content may only be sold to dentists, and only under the following conditions:

The first use of each cycle of the product must be completed by a dentist as a clinical examination, after which use may be continued by the patient. Use of these products by clients under 18 years of age is not permitted, even under supervision of a dentist.

All teeth whitening products with hydrogen peroxide levels higher than 6% are banned in the European Union from 2012-11-01

The new directive strengthens the Commission stance on Hydrogen Peroxide levels for the safety and health of all consumers in the European Union. Beconfident holds the EU certification for the cleaning and whitening foam products and are tested by UK STR / UL for Europe. We apply the strongest manufacturing techniques to assure the highest quality – all for the total customer satisfaction.